WHOLESALE
PUT SOMETHING DIFFERENT ON THE SHELF.
Your customers have seen cat toys before.
So have their cats.
WHISSTIX was built to be different.
Different on the shelf.
Different in someone's hand.
And considerably different once the cat gets involved.
If you own, operate, buy for, or represent a retailer that understands the value of carrying products people actually stop and look at—
WE SHOULD TALK.
ANOTHER CAT TOY?
NOT EXACTLY.
The pet aisle isn't suffering from a shortage of products.
There are balls.
Mice.
Lasers.
Wands.
Feathers.
Things that chirp.
Things that roll.
Things that require six batteries and apparently a software update.
WHISSTIX isn't trying to win by adding one more thing to the pile.
WE'RE TRYING TO CHANGE THE INTERACTION.
WHISSTIK is designed around active play between a person and their cat.
The person controls it.
The cat hunts it.
And the reaction becomes the demonstration.
That's what makes WHISSTIX different.
SOME PRODUCTS NEED AN EXPLANATION.
OURS NEEDS A CAT.
Put a WHISSTIK in motion and the concept gets pretty simple.
Stalk.
Chase.
Pounce.
Miss.
Recalculate.
Launch.
Repeat.
That makes WHISSTIX inherently demonstrable—in stores, online, on social media, and in the hands of your customers.
THE PRODUCT CREATES THE CONTENT.
The cat handles the special effects.
IT DOESN'T LOOK LIKE EVERYTHING ELSE EITHER.
WHISSTIX wasn't designed to disappear into a wall of pastel paw prints.
Our brand is bold.
A little strange.
A little loud.
And very intentional.
From the packaging to the product to the way we talk, WHISSTIX is designed to create recognition.
Because retail space is expensive.
A PRODUCT SHOULD EARN THE ATTENTION IT TAKES UP
.
A PRODUCT SHOULD EARN THE ATTENTION IT TAKES UP .
WHY CARRY WHISSTIX?
BECAUSE DIFFERENT SELLS DIFFERENT.
We're building WHISSTIX around characteristics that matter at retail:
A DISTINCTIVE PRODUCT
Easy to understand once demonstrated and difficult to confuse with the hundred products beside it.
A BRAND WITH A POINT OF VIEW
WHISSTIX doesn't look or sound like everybody else in the pet aisle.
SOCIAL-FIRST MARKETING
Cats are extraordinarily good at creating content. We're building a creator and social strategy around showing the product where it works best:in motion.
RETAIL-READY PRESENTATION
As our wholesale program develops, our packaging, displays, product information, and support materials will be designed with retail environments in mind.
A COMPANY THAT ANSWERS THE PHONE
We're building WHISSTIX to be fun for customers and straightforward for the people doing business with us.
No fake corporate theater required.
YOUR CUSTOMERS ARE ALREADY OUR CUSTOMERS.
They buy food their cat suddenly decides it doesn't like.
They spend money on furniture the cat ignores in favor of the cardboard box.
They have 4,000 photographs of the same animal sleeping.
They send cat videos to people who didn't ask.
They refer to themselves as “Mom” or “Dad” when speaking to something that knocks glasses off tables for entertainment.
WE KNOW THESE PEOPLE.
We built WHISSTIX for them.
BUILT FOR THE SHELF.
BUILT TO LEAVE IT.
Our goal isn't to create something that looks interesting in your store and stays there for six months.
We're building WHISSTIX around sell-through.
That means thinking beyond the product itself.
Packaging.
Presentation.
Demonstration.
Education.
Creator content.
Social exposure.
Retail support.
Reordering.
Customer experience.
Because getting onto a shelf isn't the victory.
GETTING OFF THE SHELF IS.
SHOW IT. DON'T EXPLAIN IT.
One of the biggest advantages WHISSTIX can offer a retailer is simple:
YOU CAN SHOW PEOPLE WHAT IT DOES.
As our wholesale program grows, we intend to support retailers with approved brand assets and sales materials that may include:
Product photography.
Demonstration videos.
Social content.
Product descriptions.
Digital assets.
Retail signage.
Display materials.
QR-driven demonstrations.
Staff product information.
And other tools designed to help customers understand WHISSTIX quickly.
We're not interested in dropping boxes at your door and wishing you luck.
We want the product to move.
INDEPENDENT?
GOOD.
Some of the best pet retailers aren't giant corporations.
They're independent shops.
Boutiques.
Feed and supply stores.
Neighborhood pet stores.
Cat-focused retailers.
Grooming businesses.
Specialty shops.
And people who know their customers by name.
WE WANT TO KNOW YOU.
You don't need 200 locations to get our attention.
If you've built a good store and you think WHISSTIX belongs there, talk to us.
GOT 200 LOCATIONS?
ALSO GOOD.
WHISSTIX is being built with growth in mind.
If you represent a multi-location retailer, regional chain, national account, distributor, buying group, or other high-volume opportunity, we'd like to understand what you need.
Volume.
Fulfillment.
Packaging.
Displays.
Logistics.
Forecasting.
Lead times.
Account support.
LET'S HAVE THE GROWN-UP CONVERSATION.
We clean up surprisingly well.
DISTRIBUTORS & SALES REPRESENTATIVES.
If you represent established retail accounts and believe WHISSTIX fits your network, we're interested in hearing from you too.
Tell us:
Who you represent.
Where you operate.
What markets you serve.
What retailers you work with.
And why you think WHISSTIX belongs in the mix.
GOOD PARTNERS MAKE GOOD PRODUCTS BIGGER.
We're open to meeting them.
WHAT WHOLESALE PARTNERS CAN EXPECT.
As the WHISSTIX wholesale program develops, approved accounts may receive access to things such as:
Wholesale pricing
Case-pack and minimum-order information
Retail pricing guidance
Product availability
Lead times
Reorder information
Approved brand assets
Product photography and video
Retail merchandising materials
Account support
New-product and restock information
Specific pricing, order minimums, payment terms, territories, shipping arrangements, and account conditions will be provided directly to approved wholesale partners and may vary based on the account or program.
WE'LL KEEP THE BUSINESS PART CLEAR.
So you can focus on selling the fun part.
WE CARE WHERE WHISSTIX LIVES.
We want WHISSTIX sold by retailers who care about the products they put in front of customers.
That means we may review wholesale applications before approving accounts.
Not because we're trying to make buying cat toys unnecessarily exclusive.
Because we're building a brand.
AND BRANDS ARE AFFECTED BY WHERE THEY SHOW UP.
We reserve the right to approve, decline, limit, or discontinue wholesale relationships consistent with our wholesale terms and applicable law.
MARKETPLACES ARE A SEPARATE CONVERSATION.
Approval as a WHISSTIX wholesale retailer does not automatically authorize resale through every third-party marketplace, auction platform, social-commerce channel, or other online venue.
If you sell through major marketplaces, tell us when you apply.
We'll discuss the channels involved and any applicable reseller or brand requirements.
We like the internet.
WE ALSO LIKE KNOWING WHERE OUR PRODUCT IS BEING SOLD.
COUNTERFEITS SUCK.
WHISSTIX invests in its product, brand, packaging, content, retailers, and customers.
We intend to protect that work.
Approved wholesale partners should sell genuine WHISSTIX products obtained through authorized channels and represent them accurately.
If you encounter suspected counterfeit, diverted, altered, or unauthorized WHISSTIX products—
TELL US.
Protecting the brand protects legitimate retailers too.
WE DON'T WANT A ONE-ORDER RELATIONSHIP.
Wholesale works best when everybody wins.
You make money.
We make money.
Your customer gets something they actually enjoy buying.
Their cat loses its mind.
Everybody goes home happy.
We're interested in retailers who can become partners, not merely purchase orders.
That means listening to what sells.
Hearing what customers say.
Learning from returns.
Understanding regional differences.
Improving merchandising.
And building the relationship as WHISSTIX grows.
SELL IT.
REORDER IT.
GROW WITH US.
That's the goal.
WANT WHISSTIX IN YOUR STORE?
TELL US ABOUT YOURSELF.
EARLY PARTNERS MATTER.
WHISSTIX is a young company.
We're not going to pretend otherwise.
That also means the retailers who come aboard early aren't disappearing into account number 48,291.
You'll be helping us learn.
Helping us improve.
Helping us understand what works at retail.
And if we do this the way we intend to—
YOU'LL BE ABLE TO SAY YOU HAD WHISSTIX BEFORE EVERYBODY ELSE DID.
We think that's pretty cool.
WHAT HAPPENS NEXT?
A real person reviews your inquiry.
If it looks like a good fit, we'll reach out to learn more about your business and provide information about the current wholesale program.
No application should imply guaranteed approval.
No giant promise.
No mysterious initiation ceremony.
JUST A CONVERSATION.
And hopefully a lot of WHISSTIX leaving your shelves.
ONE LAST THING.
WE'RE NOT LOOKING FOR EVERY STORE.
We're looking for the right stores.
Retailers who understand their customers.
Retailers who get the brand.
Retailers who like selling something different.
Retailers who want products people talk about after they leave.
If that sounds like you—